Digital / E-commerce

My portfolio showcases a range of digital projects designed to enhance brand presence and consumer engagement across various platforms:

For Waterpik, I developed a comprehensive suite of product assets for e-commerce and advertising platforms, including Amazon A+ Content. My role included creating high-quality 3D and color renderings using Cinema 4D to support both product development and global marketing initiatives. These renderings were also leveraged for packaging design, allowing teams to visualize products accurately before production and maintain consistency across packaging and promotional materials. Additionally, I designed a feature-driven logo to highlight the key “360˚ Tip Rotation” benefit, helping to clearly communicate product functionality across packaging and digital touchpoints. I collaborated closely with cross-functional teams to ensure all assets aligned with a cohesive global brand look and messaging.

For the pet brand "Wellness Core" jerky treats, I created high-quality 3D renderings and e-commerce visuals designed to enhance the brand's online presence and marketing efforts. These visuals highlight the product's unique features, including packaging details and ingredient transparency, through realistic renders and engaging layouts. The 3D renderings provide a polished, professional representation of the packaging, while the e-commerce visuals are optimized to clearly communicate key product benefits, ensuring a seamless and impactful shopping experience for consumers.

For OtterBox, I designed targeted email campaigns and social media posts to introduce the latest products. These pieces were crafted to cut through the digital noise, driving both engagement and product awareness with a clear and compelling call to action.

Each project within my portfolio underscores my ability to blend creativity with market insights, delivering visually engaging designs that resonate with target audiences and support strategic business goals.